Kenyataan gambar: AirAsia Allstars dari seluruh Asean membersihkan sebanyak 151kg sampah di persisiran Pantai Sura di Kuala Dungun, Terengganu
AirAsia dengan kerjasama Project AWARE dan Viking Scuba Tenggol telah menjalankan aktiviti pembersihan terumbu karang dan pantai di Terengganu, Malaysia bersempena dengan International Coastal Cleanup Day pada 21 September.
Seramai 40 kakitangan AirAsia (Allstars) melibatkan diri untuk mengurangkan pencemaran bawah air, sekali gus mewujudkan kesedaran yang lebih tinggi terhadap kepentingan memelihara lautan dan kesan buruk penggunaan plastik sekali guna, sebagai salah satu inisiatif serantau #AllstarsDoGood AirAsia.
Kesemua kakitangan Allstars yang merupakan penyelam skuba dari Malaysia, Thailand, Indonesia dan Filipina telah membersihkan sebanyak 40kg pukat hantu dari lokasi selam di Pulau Tenggol. Mereka juga telah mengumpul sebanyak 151kg sampah di persisiran Pantai Sura di Kuala Dungun.
#AllstarsDoGood merupakan sebuah inisiatif kakitangan yang ditubuhkan oleh Jabatan People and Culture AirAsia. Ia bertujuan untuk menggalakkan kakitangan dalam menyertai aktiviti sukarelawan. Sehingga kini, sebanyak 8,712 jam kerja sukarelawan telah direkodkan dari pelbagai inistiatif #AllstarsDoGood di serantau Asean sejak tahun 2017.
Ketua Pegawai Culture Kumpulan AirAsia Attila Emam berkata, “Ini merupakan kali ketiga projek pembersihan terumbu karang dan pantai di bawah inisiatif #AllstarsDoGood diadakan selepas Pattaya dan Batangas, dan dijalankan untuk kali pertama di Malaysia. Sebagai syarikat penerbangan yang membawa ramai penumpang ke destinasi-destinasi pulau dan pantai yang cantik di seluruh rantau, kami ingin memastikan bahawa kami menjalankan usaha kami dalam mendidik komuniti tentang kepentingan menjaga destinasi-destinasi ini.
“Kami teruja untuk berkongsi bahawa ketiga-tiga lokasi selam yang kami lawati di Pulau Tenggol agak bersih. Namun, sebanyak 95% bendasing yang kami kumpul di pesisiran Pantai Sura adalah plastik sekali guna, terutamanya bungkusan makanan. Pesisiran Pantai Sura merupakan tempat istirehat popular di kalangan masyarakat Dungun dan hampir kesemua sampah dijumpai di celah batu-batu.
Bayangkan sebanyak 151kg sampah dikutip dalam masa sejam, dan masalah itu boleh diselesaikan dengan hanya membuang sampah tersebut ke tempat yang betul. Kami telah menghantar data pembersihan pantai kepada platform Ocean Conservancy, sementara data pembersihan terumbu karang telah dilaporkan dalam laman web Project AWARE,” tambahnya.
AirAsia mempunyai seramai 25,000 Allstars dan menjalankan program sukarelawan kakitangan #AllstarsDoGood secara aktif di seluruh rantau.
Guardian becomes the first health and beauty dedicated retailer to partner with AirAsia’s rapidly expanding e-marketplace
OURSHOP, AirAsia’s online e-marketplace, has partnered with major health and beauty retailer Guardian to provide pre-purchase and collect services at klia2.
AirAsia BIG members can earn and redeem their BIG Points when shopping for Guardian products on OURSHOP, along with special offers across product ranges and bonus point incentives to help bring travellers closer to redeeming free flights on airasia.com.
The new partnership stands to provide significant growth opportunities for Guardian’s business with close to 32 million people choosing to arrive and depart klia2 per year. Beyond that, discussions are in place to extend the partnership beyond just the airport space.
OURSHOP Head of Acquisition Hassan Choudhury said, “OURSHOP is pleased to partner with Guardian, as well as launch a new retail category that gives customers the opportunity to pre-purchase and collect at klia2. Having the freedom to explore our omni-channel experience and product selection presents a great opportunity for customers. It therefore makes perfect sense to partner an industry giant such as Guardian.”
Guardian Health And Beauty South East Asia CEO Soren Lauridsen said, “Guardian is delighted to be the first health and beauty retailer to partner with OURSHOP, providing yet another convenient channel to meet the changing demands of customers in the travel retail business. We have noticed a new and growing trend, whereby travelers are moving away from impulse purchasing at the airport to researching and shopping online for essential travel items.
“With Guardian’s extensive brand offerings, we are well positioned to enable those travelers to prepare well before their next trip, offering travel essential products from head-to-toe such as sun blocks, repellants, vitamins, lip balms, pharmaceuticals, personal care, cosmetics and many more. We look forward to serving even more customers at our store at klia2 and the shared success of this partnership.”
OURSHOP customers and AirAsia BIG Members can earn BIG Points on eligible Guardian purchases from today.
About OURSHOP
OURSHOP is an e-commerce platform offering a wide selection of products from duty free, high street and local retailers from all over the world. Here, travellers can enjoy a convenient, fast, and secure online shopping experience without the long queues and stressful airport rush.
With an extensive selection of luxurious international and local brands, OURSHOP is home to a wide variety of products ranging from fashion, jewellery, health and beauty, liquor, gadgets, toys, food, and more at competitive prices.
Travellers can opt to collect their items at the airport (upon arrival or before departure) or on board their AirAsia flight in the comfort of their seat.
Shop worry-free as OURSHOP guarantees 100% authenticity and genuine products from established brands and authorised retailers. To top it all off, travellers can also earn AirAsia BIG Points with every successful purchase made, and even use AirAsia BIG Points to pay for their shopping.
Dell’s first-of-its-kind OptiPlex 7070 Ultra hides the PC in the monitor stand for a
clutter-free, zero-footprint 1 desktop
DELL has announced the new OptiPlex 7070 Ultra, an innovative desktop that stores its small and powerful technology vertically inside a thin and light display stand.
Optiplex 7000 Series Ultra Desktop
The industry’s most flexible, zero-footprint desktop design, the OptiPlex 7070 Ultra is beautiful, space-saving, and clutter-free; as well as fully modular so customers can configure and upgrade as needed throughout the product lifecycle.
This means the PC and display 4 of this zero-footprint desktop can be upgraded and
serviced independently of one another.
“IT leaders are faced with pressure to keep costs down while giving employees flexibility and freedom to work in ways they’re most productive. As more organisations move to open floor plans, they’re looking for technology that maximises desk space, employee productivity and IT investments,” said Dave Lincoln, vice president of Fixed Computing,
Dell.
“Thirty-five years ago, Dell disrupted the way PCs were made and delivered to the world. With the OptiPlex 7070 Ultra, we are changing the category again, with an innovative desktop solution that’s hidden in plain sight.”
“The new OptiPlex 7070 Ultra caters to today’s modern workforces’ desires in a desktop
– compact and flexible design, but still allows users the freedom to independently upgrade their technology,” added KT Ong, country manager of Malaysia, Dell Technologies.
Flexible, Upgradable, Innovative Design
The OptiPlex 7070 Ultra features configurable elements for ultimate flexibility and
performance. Key features include:
● Independent upgrade of the PC and display 5 , so customers can swap out,
upgrade or service any part at any time
● A monitor stand that integrates the PC within and includes physical security
options designed to protect against tampering
● Flexible configurations ideal for multi-user, open-plan workspaces
● Configurable to different use cases or work styles with compatible products like a
height adjustable stand, fixed stand, VESA mount, Dell Single Monitor Arm |
MSA20 for superior adjustability and Dell Dual Monitor Arm | MDA20 for added
desk agility
● Performance and scalability to match users’ needs, up to Intel® Core™ vPro™ i7
processors, 64GB 6 of RAM, 1TB 7 NVMe SSD and 2TB HDD
Additionally, a recent Dell study shows that using two monitors can boost worker
productivity by up to 21% 8 . The Ultra can support up to three displays 9 — from 19 to 27
inches — for increased productivity.
Power, data, video and audio are transmitted in one single cable when the Ultra is paired with Dell USB-C monitors.
OptiPlex 7071 Tower
New OptiPlex 7071 Tower Brings Immersive VR Consumption Capabilities to the Office Dell also introduced the new OptiPlex 7071 Tower, ideal for businesses using VR content 10 for activities such as training and sales environments.
With premium performance, multiple expansion options and accessories tailored to the needs of today’s users, it’s the desktop that offers enhanced productivity options for everyday tasks.
The Dell OptiPlex 7070 Ultra and Dell OptiPlex 7071 Tower will be available by end-
September with pricing to be announced.
KlasJet, a European private and business charter carrier is continuing on improving their customer experience.
The company is a part of Avia Solutions Group widely known as a provider of the comprehensive aviation services.
The Group integrates MRO services & supply chain, pilot & crew training, aviation staff leasing, ground handling & aircraft fueling, aircraft management, business charter, as well as airport management service providers.
KlasJet has been in the refurbishment works of one of the newest additions to its fleet – BOEING 737-500 (LY-JMS).
“The new configuration of LY-JMS will let us offer our services for a new type of customers from different markets,” said Rita Domkute, CEO of KlasJet.
“I am sure, that the refined LY-JMS design will be valued by our clients. This year we‘ve already expanded our fleet and we‘re not ready to stop. We are planning on soon releasing another exclusively designed business class aircraft,”
The upgraded 56-seat BOEING 737-500 (LY-JMS) has a classic design with black and cream dominating colors and quality materials creating a luxury feel. The new interior was designed to ensure the best customer experience and fit the needs of every passenger.
The LY-JMS is one of the seven aircraft of KlasJet fleet. The company offers a variety of services and is oriented to special customer segments and groups such as sports clubs, show business, diplomatic flights, VIP flights, VIP tours, M.I.C.E. In early 2019, together with Captain’s Choice, KlasJet offered a VIP sightseeing tour around Africa – from Cairo
to Johannesburg.
About KlasJet
KlasJet is a European business aviation company, specializing in comprehensive aircraft management solutions, as well as private and corporate charter flights.
Operating a fleet of uniquely designed jets based in Vilnius, Lithuania, as well as other airports across Western and Eastern Europe, Russia, and the CIS. KlasJet provides comfort, service, and attention to detail from the ground up.
Company gives a total focus on client needs, with the elegant simplicity of a single point of contact for all travel demands. KlasJet commits to the highest levels of service, safety, and worry-free aviation services.
The Most Powerful and Advanced Smartphones — iPhone 11 Pro and iPhone 11 Pro Max — and All New Dual Camera iPhone 11, Available from Celcom on 27 September 2019
Celcom Axiata Berhad announced it will offer the latest products from Apple, including iPhone 11 Pro and iPhone 11 Pro Max, a new pro line for iPhone, as well as the new dual-camera iPhone 11.
The new iPhones will be available in Celcom bluecube stores and Celcom Online Shop starting on Friday, 27 September 2019. For complete pricing details, please visit www.celcom.com.my .
iPhone 11 Pro and iPhone 11 Pro Max feature a new triple-camera system that provides a pro-level camera experience with an Ultra Wide, Wide and Telephoto camera, delivering huge improvements to low-light photography with Night mode and the highest quality video in a smartphone.
The powerful Apple-designed A13 Bionic chip provides unparalleled performance for every task while enabling an unprecedented leap in battery life, with iPhone 11 Pro offering up to four more hours of battery life in a day than iPhone Xs, and iPhone 11 Pro Max offering up to five hours more than iPhone Xs Max.
The new Super Retina XDR in the 5.8-inch iPhone 11 Pro and 6.5-inch iPhone 11 Pro Max is the brightest and most advanced display ever in an iPhone. iPhone 11 Pro and iPhone 11 Pro Max come in four gorgeous finishes including a beautiful new midnight green.
Idham Nawawi, Chief Executive Officer of Celcom Axiata Berhad said that Celcom is proud to give customers the combination of its powerful 4G LTE network and the amazing new iPhone 11 and iPhone 11 Pro. When paired with Celcom’s irresistible range of postpaid and prepaid mobile plans, customers will enjoy a great digital experience.
“Our investment in the latest end-to-end technology at Celcom LTE tower sites will amplify
customers’ experience with the latest iPhone 11 and iPhone 11 Pro, with powerful new camera systems, beautiful screens and even longer battery life.
Combined with Celcom’s continuous network optimisation, we have the capability to offer higher data speeds to support high-quality access to multimedia services, such as seamless video streaming, instant delivery of text, voice and images, music or film downloads and real-time gaming,” he said.
Celcom celebrates iPhone 11 Pro and iPhone 11 Pro Max arrival further with 10 lucky customers that pre-ordered their new iPhone online via Celcom Online Shop. They were the first ones to have their hands on the Most Powerful and Advanced Smartphones at 12.01am, 27 September 2019, when the telco visited their homes for an exclusive midnight delivery.
The customers received their new iPhone 11 Pro and iPhone 11 Pro Max in an exclusive gift box that included a polo T-Shirt, a thank you card, and exclusive invitation for a BMW test drive.
Skip the queue and enjoy FREE shipping when you purchase your iPhone 11 Pro and iPhone 11 Pro Max at Celcom Online Shop. For more details on pricing and data plans, please
visit www.celcom.com.my .
For more details on Apple products, please visit www.apple.com.
Inducted into the Putra Hall of Fame for 10th consecutive win in Media Network category
“Team Astro is delighted and humbled to receive 3 awards, most notably ‘Malaysia’s Brand of the Year’ at this evening’s Putra Brand Awards. The awards are most meaningful to us as they are based on consumer votes.
We are pleased that our efforts in championing local films, sports, education, nurturing and helping the young to achieve their dreams have resonated well with Malaysians. Thank you to all our customers and Malaysians. This award goes to you! You inspire us to do better!” said Henry Tan, Chief Executive Officer of Astro.
To show our appreciation, enjoy complimentary viewing of all shows* on Astro and Astro Go from 29 September to 13 October 2019. And 10% off everything you see on GO Shop TV from 4 to 6 October 2019.
Please visit www.astro.com.my for more details on our complimentary viewing and Go Shop discount (Promo code <THANKS10>).
Kaedah pendidikan dan latihan menggunakan permainan atau ala-ala permainan semakin mendapat tempat dalam kalangan masyarakat. Pelbagai permainan berunsurkan pendidikan telah diperkenalkan untuk mencapai matlamat pendidikan yang fleksibel dan kendiri.
BAGAIMANAPUN, permainan ilmiah Islamik masih lagi kurang di pasaran Malaysia mahupun dunia.
Justeru, Akademi Permainan Islamik Global (Academy of Global Islamic Games, AoGIG) ditubuhkan pada 31 Januari 2017, bertujuan untuk mengetengahkan metodologi atau pedagogi latihan dan pendidikan berasaskan permainan Islamik.
Ini kerana istilah halal bukan sahaja terhad kepada produk makanan atau berasaskan bahan mentah untuk memproses makanan tetapi ruang atau skop halal begitu meluas tidak kira makanan atau minuman mahupun perkhidmatan yang disediakan.
Begitu juga dengan alat permainan yang mungkin agak janggal didengari tetapi sebenarnya di pasaran ketika ini sudah ada usaha pihak tertentu mahupun individu yang menghasilkan alat permainan dalam bentuk ilmiah dan islamik yang mendapat persijilan halal.
Melihat kepada kurangnya fokus untuk menghasilkan alat permainan berkonsepkan ilmiah dan islamik, sekumpulan penyelidik dari Institut Pengurusan dan Penyelidikan Fatwa Sedunia (INFAD), Universiti Sains Islam Malaysia (USIM) diketuai Timbalan Pengarahnya, Prof Madya Dr Azman Ab Rahman merangkap Ketua Pereka telah membangunkan alat permainan ilmiah dikenali Global Halal Game (GHG).
Beliau yang juga Pensyarah Kanan di Fakulti Syariah dan Undang-Undang USIM berkata, GHG diperkenalkan menggunakan konsep gamifikasi untuk meningkatkan kesedaran berkaitan halal kepada masyarakat seawal usia kanak-kanak.
“GHG adalah permainan papan ilmiah, dibangunkan secara khusus berasaskan sukatan pelajaran pendidikan Islam sekolah rendah dan sekolah menengah dan ‘Manual Prosedur Pensijilan Halal Malaysia’ bagi menerapkan konsep mendidik sambil berhibur dan interaktif dalam pendidikan halal.
Setakat ini, GIG menampilkan koleksi papan permainan seperti Global Zakat Games (GZG) pada 2017, Global Faraid Games (GFG) pada 2018 dan Global Halal Games (GHG) pada 2019.
Beliau berkata, pihaknya merancang untuk memperkenalkan lebih banyak siri permainan GIG termasuk Global UmrahHaji Games (GUG) dan Global Arabic Games (GAG) menjelang tahun depan serta sirah Islam dalam tempoh jangka panjang.
“Kami juga akan menghasilkan GIG dalam pelbagai bahasa seperti Malaysia, Inggeris, Arab dan Jawi dalam memastikan produk ini mampu dipasarkan di pelbagai negara luar pada masa akan datang,” katanya.
Katanya, GHG bukan sekadar permainan yang dihasilkan dalam bentuk kualiti yang setanding dengan alat permainan sedia ada seperti Monopoli atau Saidina tetapi amat sesuai dijadikan sebagai salah satu alat bantu mengajar di dalam kelas mahupun di luar kelas.
“Sejak GHG diperkenalkan, permainan ini mendapat sambutan dikalangan guru-guru sekolah yang menjadikannya sebagai alat bantu mengajar kerana permainan ini mudah digunakan dan bersifat interaktif.
“Permainan GHG ini juga dapat mengukuhkan kemahiran pengurusan halal dalam kalangan eksekutif dan pelajar berkaitan Manual Prosedur Pensijilan Halal Malaysia,” katanya lagi.
Selain boleh dijadikan cenderamata, GHG juga boleh digunakan sebagai salah satu kaedah untuk mengagihkan zakat menerusi pembelian secara pukal dan diagihkan kepada golongan asnaf sekali gus mengalakkan produk pendidikan sebagai satu alat untuk berzakat.
Apa itu Global Halal Game (GHG)
GHG adalah permainan ala-ala Monopoli yang bertujuan untuk meningkatkan kefahaman dan kesedaran berkaitan konsep halal dan Manual Prosedur Pensijilan Halal Malaysia. Permainan GHG ini juga dapat mengukuhkan kemahiran pengurusan halal dalam kalangan eksekutif dan pelajar berkaitan Manual Prosedur Pensijilan Halal Malaysia.
Ketika ini ada 6 produk GHG
Global Zakat Game (GZG)
Global Faraid Game (GFG)
Global Arabic Game (GAG)
Global Halal Game (GHG)
Global Umrahaji Game (GUG)
Global Wakaf Game (GWG) – Produk terbaharu
2. Permainan ini sesuai untuk tiga (3) peringkat umur:
i) Pelajar sek. rendah.
ii) Pelajar sek. menengah & universiti.
iii) Pelajar Kursus Eksekutif Halal.
iii) Guru sekolah agama & Pegawai Eksekutif Halal.
3. Harga set permainan GHG
Harganya adalah RM150 untuk satu set permainan GHG ini.
Dr Azman berkata, GHG amat relevan daripada sudut kebolehgunaan yang mana akan menjadi salah satu kaedah latihan kepada eksekutif halal syarikat-syarikat tempatan mempelajari konsep halal secara menyeluruh.
Selain itu, GHG juga dapat meningkatkan kefahaman masyarakat mengenai kepentingan halal dan proses permohonan sijil halal serta menjadi salah satu alternatif dakwah kepada umat Islam dalam memahami konsep halal secara menyeluruh.
“GHG juga adalah transformasi dan inovasi baharu dalam meningkatkan kefahaman masyarakat dan pelajar di institusi pendidikan terhadap kepentingan halal.
“Manakala dalam konteks pendidikan, ia dapat mewujudkan konsep didik sambil berhibur dengan menggunakan permainan ilmiah GHG sebagai alat bantu mengajar dan sangat relevan dengan corak Pendidikan Abad ke-21 (PAK21) yang membentuk suasana pembelajaran aktif serta interaktif antara guru dan pelajar,” katanya.
GHG juga sesuai dijadikan bahan rujukan santai di samping menjadi bahan latihan dan alat bantu mengajar di dalam kursus-kursus berkaitan prosedur halal.
“Bagi golongan profesional dalam bidang persijilan halal Malaysia, mereka dapat mengukuhkan lagi kemahiran pengurusan halal dalam kalangan eksekutif dan pelajar berkaitan Manual Prosedur Pensijilan Halal Malaysia.
“Permainan ini secara tidak langsung melahirkan eksekutif yang profesional dan cekap dalam pengurusan pensijilan halal.
GHG mampu memperkenalkan serta mempromosikan institusi berkaitan penyelidikan dan pengurusan halal Malaysia di persada dunia seperti institusi-institusi pengajian tinggi dan COE (Ihram), Pusat Latihan Halal (Risda, HDC, MTDC), Badan-badan Autoriti (Jakim, Main, PPIM) dan Pengusaha Produk Halal.
Selain itu, GHG juga mampu menjadi salah satu medium alat bantu mengajar bagi subjek dan topik pensijilan halal di institusi pendidikan negara dan global termasuk sebagai satu kaedah latihan kepada eksekutif halal, pegawai-pegawai agama Islam dan masyarakat berkaitan prosedur pensijilan halal di Malaysia secara menyeluruh.
Sehubungan itu, pihaknya berharap dapat mengadakan jalinan kerjasama dengan mana-mana pihak atau syarikat yang berminat untuk meluaskan rangkaian produk ini seperti meletakkan logo syarikat dipapan permainan atau membeli slot dimana-mana bahagian dalam permainan berkenaan.
“Diharapkan GHG dapat menjadi platform mempromosikan industri halal di Malaysia dan di persada dunia. GHG juga diyakini boleh menjadi medium dakwah berkesan dalam usaha meningkatkan kefahaman dan kesedaran masyarakat tentang halal dan kepentingan permohonan sijil halal Malaysia.
Azman berkata, pihaknya menyasarkan jualan sebanyak 1,000 unit bagi setiap siri permainan GIG iaitu GZG, GFG dan GHG dalam tempoh 12 bulan akan datang.
Menurutnya, syarikat yakin produk terbabit mampu menarik perhatian orang ramai kerana ia memberi kefahaman dan pendidikan mengenai aspek penting dalam Islam secara santai dan menyeronokkan.
“Permainan ini juga boleh dijadikan alat bantu mengajar bagi guru-guru di sekolah dan sesuai bukan sahaja untuk pelajar sekolah malah golongan dewasa yang ingin menimba pengetahuan seperti zakat, halal dan faraid.
“Kami berharap permainan ini akan mendapat sambutan yang menggalakkan dalam kalangan orang ramai sekali gus membantu mencapai sasaran jangka panjang kami iaitu memastikan setiap rumah di Malaysia akan memiliki produk ini,” katanya.
Sejak GHG diperkenalkan di pasaran, produk keluarannya telah memenangi pelbagai anugerah termasuk Anugerah Emas dalam pertandingan inovasi pengajian Islam dan bahasa Arab pada 2018 anjuran USIM.
AirAsia telah memenangi anugerah Emas dalam kategori Pengangkutan, Perjalanan dan Pelancongan di Anugerah Jenama Putra 2019, mengekalkan kedudukannya sebagai jenama syarikat penerbangan pilihan Malaysia selama sedekad.
Anugerah tersebut diterima oleh Ketua Penjenamaan Kumpulan AirAsia Rudy Khaw di majlis yang diadakan di Hotel Majestic, Kuala Lumpur.
Ketua Penjenamaan Kumpulan AirAsia Rudy Khaw besama juruterbang dan kru kabin AirAsia di Anugerah Jenama Putra 2019
Ketua Penjenamaan Kumpulan AirAsia Rudy Khaw berkata, “Kami ingin mengucapkan terima kasih kepada para tetamu kami atas undian mereka.
Kami berbesar hati kerana jenama AirAsia terus menjadi pilihan semua rakyat Malaysia, lebih-lebih lagi apabila kami kini ke arah menjadi sebuah syarikat teknologi perjalanan dan gaya hidup.
Anugerah ini ditujukan kepada semua yang menyokong kami, dan kepada Allstars yang bekerja keras membangunkan AirAsia sehingga ia menjadi jenama terunggul seperti hari ini.”
Anugerah Jenama Putra, yang dianjurkan oleh Persatuan Ejen-ejen Pengiklanan Bertauliah Malaysia (4As) dan diiktiraf oleh Perbadanan Pembangunan Perdagangan Luar Malaysia (MATRADE), adalah anugerah jenama berprestij di Malaysia yang menentukan pilihan pengguna.
Ia melibatkan proses komprehensif dengan kerjasama rakan penyelidikan global Ipsos, sebuah agensi penyelidikan global terkemuka yang terdiri daripada lebih 16,000 kakitangan di 88 negara.
Sejumlah 23 kategori dipertandingkan pada tahun ini, menerusi responden dari seluruh Malaysia memberikan pandangan dan pilihan tentang kesedaran, keinginan, kepercayaan dan sokongan terhadap jenama-jenama dalam pelbagai kategori.
Perodua telah meraih Emas dalam kategori Automotif di Majlis Anugerah Jenama Putra 2019 yang berprestij, menjadikannya tahun ketiga berturut-turut pengeluar kenderaan tersebut dinamakan sebagai salah satu jenama automotif kegemaran Malaysia.
Presiden dan Ketua Pegawai Eksekutif Perodua, Dato’ Zainal Abidin Ahmad berkata, pihaknya berasa rendah diri dengan pengiktirafan rakyat Malaysia terhadap jenama
itu.
“Pengiktirafan ini memotivasikan dan menggalakkan kami untuk bekerja lebih
keras seiring dengan objektif utama kami, iaitu People First, yang mengutamakan
keperluan dan kehendak rakyat Malaysia,” katanya.
Menerima anugerah bagi pihak Perodua pada malam itu adalah Naib-Presiden
Perodua Auto Corporation Sdn Bhd Datuk Ahmad Suhaimi Hashim.
Perodua telah memenangi anugerah dalam sembilan daripada 10 tahun anugerah
tersebut diadakan. Jenama tersebut memenangi Emas pertamanya pada 2017 dan
Emas keduanya pada 2018.
“Perodua jauh lebih daripada sekadar sebuah syarikat kenderaan. Daripada pelbagai program dianjurkan merangkumi keselamatan, kesihatan, alam sekitar, pendidikan, belia, sukan dan aktiviti amal, kepada inisiatif-inisiatif kepuasan pelanggan serta pembangunan modal insan, para pembekal dan pengedar, kami ingin menjadi jenama yang mampu memberi kesan positif dan nyata kepada rakyat Malaysia,” katanya lagi.
Anugerah Jenama Putra mengiktiraf jenama-jenama kegemaran Malaysia berdasarkan wawancara awam, melibatkan lebih 8,000 responden unik tahun ini.
Dianjurkan oleh Persatuan Ejen Pengiklanan Bertauliah Malaysia (4As), ia merupakan satu-satunya anugerah jenama di negara ini yang diperakui oleh Perbadanan Pembangunan Perdagangan Luar Malaysia (MATRADE).
Acara ini disokong oleh Persatuan Digital Malaysia, Persatuan Pengiklan Malaysia dan Persatuan Pakar Media.
The nine Honda models are Jazz, City, BR-V, HR-V, City Hybrid, HR-V Hybrid, Civic,
CR-V and Accord
Honda Malaysia celebrates its 900,000th sales unit achievement with a fun-filled, two-day extravaganza for all Malaysians.
One of the key highlights of the day was the handover ceremony of the nine Honda models to e winners. In the run-up to the Grand Finale, Honda Malaysia has announced the first two winners of the giveaway who won a Civic and HR-V.
The winners of the remaining seven Honda models were announced at the “Road to 900,000th Unit Milestone Campaign” Grand Finale.
Please refer to the table below for the list of winners of the “Road to 900,000th Unit Milestone Campaign”
No. Models Winners
1. Civic – Mohamad Adib Fida’iy bin Mohamad Hanapi
2. HR-V – Lim Hong Ngee
3. HR-V Hybrid – Nik Siti Nurhidayah Juhan
4. City – Yasmoon binti Osman
5. City Hybrid – Fong Yee Wern
6. Jazz – Ee Shi Lin
7. BR-V – Chester Lim
8. CR-V – Lim Hock Kuang
9. Accord – Muhamad Abdul Hadi bin Junus
Honda Malaysia Managing Director and Chief Executive Officer, Toichi Ishiyama said, “We
are very grateful to all our customers for their support, which has made Honda a trusted car brand in Malaysia.
We are very happy to reach such a significant milestone of 900,000th sales unit since our establishment in 2002 and we want to celebrate it with all Malaysians.”
“This campaign is made extra special as it is the first time Honda Malaysia collaborated with popular homegrown brands – Astro Radio, Tealive and unifi – to give away the nine cars.
Throughout the campaign period, we received encouraging feedback and active participation from Malaysians. Over 122,000 participations were received in two months! I would like to thank all Malaysians for their support and participation in this campaign as well as the nationwide tour,” added Ishiyama.
The achievement of 900,000th sales unit adds another notch to the numerous milestones that Honda Malaysia has chalked up over the years. Since Honda Malaysia rolled out the first Completely Knock-Down (CKD) model, the CR-V in 2003, the company has charted a
remarkable journey in the Malaysian market.
The CKD models have contributed the most to Honda Malaysia’s total sales by 95% and 5% is from Completely Built-Up (CBU) models.
Overall, the City contributed the highest at 37%, followed by Civic at 15% and CR-V at 11% since the company’s establishment. Honda Malaysia also saw sales grow rapidly and working very hard to go beyond, and continue to exceed customer expectation.
In 2013, the company is dedicated to expanding its dealers network nationwide for customers’ convenience. To-date, Honda Malaysia has 98 dealerships available in every states and major towns in Malaysia that are striving to provide high-quality services to customers.
Supported by strong demand, Honda Malaysia established the No.2 Production Line in its
Pegoh plant in 2014 to increase local assembly capacity.
Currently Honda Malaysia assembles ten key models; namely Jazz, Jazz Hybrid, City, City Hybrid, Civic, BR-V, HR-V, HR-V Hybrid, CR-V and Accord. From the sales record for January to August 2019, the top three selling models are the City with 33%, followed by the HR-V and CR-V with 18% and 14% contribution respectively.
Drawing on Honda’s commitment to lead the advancement of mobility, Honda Malaysia
aspires to set higher benchmark in the local automotive industry.
Aligned with this, the company introduced the three pillars of Honda’s Next Generation Advanced Technology in Malaysia: Honda SENSING, Turbocharged and Sport Hybrid i-DCD which are well accepted in the Malaysian market.
The “Road to 900,000th Unit Milestone Campaign” Grand Finale in Bukit Jalil National Stadium car park on 28 and 29 September 2019 is an avenue where the visitors will get to
see the preview of the soon-to-be launched, sporty and stylish New Civic, as well as other
Honda models.
Malaysians are also invited to join fun activities for all, from adult to children such as
380 feet-long Giant Water Slide for thrill seekers, picturesque Insta-Luminous displays,
immersive Virtual Reality (VR) Games and scrumptious food from the mini food fair.
Visitors can also experience Honda’s Advanced Technology through interactive game activities such as Sport Hybrid i-DCD X-ray Scanner as well as Sport Hybrid i-DCD and VTEC Turbocharged Game Tower.
