Since 2019, Samsung and its users have harnessed the Samsung Global Goals app to raise
more than USD 10 million for the United Nations Development Programme Samsung Electronics Co., Ltd. today announced the company has reached a significant milestone in its journey to advance the Sustainable Development Goals (SDGs), or the Global Goals, with a contribution of more than USD10 million to the United Nations Development Programme (UNDP).
The funds were generated through the Samsung Global Goals app and will help UNDP promote resilience and accelerate progress around the world. Established by the United Nations in 2015, the Global Goals provide a shared blueprint of ambitious milestones for a more equitable, just and sustainable world by 2030.
The 17 Global Goals promote collaboration and collective action to address inequality, climate change, ecosystem degradation, education and other pressing global challenges. Samsung embarked on delivering innovative solutions in support of the Global Goals and in 2019 by partnering with UNDP to launch the Samsung Global Goals app.
The company’s global Galaxy community has since joined the movement by leveraging the app as a simple yet meaningful tool to make a difference in their daily lives.
Taking Collective Action for the Goals
“At Samsung, we know technology plays a crucial role in solving some of the biggest challenges the world is facing right now,” said TM Roh, President and Head of Mobile
eXperience Business at Samsung Electronics.
“Through our partnership with UNDP and the Samsung Global Goals app, the Galaxy community has been instrumental in advancing the Global Goals. We want to extend our gratitude to our users for making this incredible milestone possible.”
Actions taken on the Samsung Global Goals app support UNDP’s impactful work. This
includes meaningfully engaging youth to achieve the SDGs. UNDP implements policies,
advances programs, champions youth initiatives in over 100 countries and supports over
900 youth partnerships.
“As we approach the halfway point of the 2030 deadline, this coming year is crucial in our
pursuit to advance the Global Goals,” said UNDP Administrator Achim Steiner. “While the
world has faced recent setbacks, we are energized by the progress made through this
partnership. Together with Samsung we must reinvigorate our combined efforts to achieve
the Goals and inspire the next generation to take action with us.”
Scaling Our Impact
The Samsung Global Goals app is installed on nearly 300 million Galaxy devices worldwide,
including smartphones, tablets, and smartwatches. Through the app, Samsung raises
awareness for the Global Goals while also empowering users to take small actions that
amount to big change.
The Samsung Global Goals app enables users to donate directly, use wallpapers to increase ad-earnings, or generate funding by watching advertisements in the app. To maximize impact, Samsung matches all proceeds through in-app advertisements.
Since launching the Samsung Global Goals app in 2019, Samsung has expanded its partnership with UNDP with Generation17, an initiative that elevates the voices of 14 young
leaders making meaningful impacts in their communities around the world.
The Generation17 Young Leaders play an essential role in inspiring people to deliver impact for the Global Goals.
Samsung also strives to support the Global Goals through its business operations. The company has aligned its corporate ESG strategy with the Global Goals to identify business
priorities and communicate performance according to the Goals. The company is also a
signatory of the United Nations Global Compact, an initiative that encourages businesses to
adopt sustainable and socially responsible policies.
To learn more about the Global Goals and take action, visit the Samsung Global Goals app
here: http://smsng.co/SGG-App.
