Mercedes-Benz Malaysia announced the highly anticipated arrival of its flagship vehicle, the new Mercedes-Benz S-Class, setting the benchmark of luxury limousines.
Michael Jopp, Vice President, Sales & Marketing Passenger Cars, Mercedes-Benz Malaysia said, “The S-Class is the world’s best-selling luxury limousine and we are also pleased that the new S 580 e will be a locally-assembled variant as its predecessor. This is a testament of our commitment to reinforce our local commitment to expand our local foothold in the country.
The vehicle underpins our claim to produce the best automobile in the world. This is where covetable luxury meets the greatest possible safety and highest level of comfort.”
The S-Class is the centerpiece of the brand, and stands for the fascination of Mercedes-Benz. It follows a long tradition that extends back to the beginnings of the Mercedes brand in the early 20th Century.
Each model has decisively influenced the automotive engineering of its era. Well before the
official designation S-Class, the models in the executive and luxury class were the mainstay of the Stuttgart-based company’s portfolio and have always stood for luxury, comfort, safety and lifestyle.
The continuous ancestry of the S-Class begins with the model 220 (W 187) of 1951. The designation ‘S-Class’ was officially introduced with the 116 series in 1972.
Since its market launch, more than 4 million S-Class limousines have been delivered to customers around the world. Locally, Mercedes-Benz has sold over 18,000 S-Class limousines since its first introduction in the late 1970’s.
Modern luxury attains the next level in the interior of the S-Class. The designers have created a luxurious ambience with lounge character marked by elegance, high quality and lightness.
The dashboard with its new architecture, modern surface design and ergonomic display arrangement is a particular highlight.
The new Mercedes-Benz S-Class has become more intelligent in many areas. Digital innovations such as in the MBUX (Mercedes-Benz User Experience) are joined by innovations that increase driving enjoyment while making driving even safer.
Following systematic development, the driving assistance systems are a further step towards autonomous driving. Thanks to improved environmental sensors, for example, the parking systems give the driver even better support when maneuvering at low speed.
The integration into MBUX means that the level of visualization has now entered a whole new dimension.
