TCL, a global leading consumer electronics brand, officially launched its first-ever TCL Brand Store in Malaysia today. Strategically located at Sunway Pyramid, in collaboration
with Vivid Concepts, the store aims to present TCL’s latest and cutting-edge technology experiences directly to consumers.
This milestone marks the brand’s strategic initiatives towards accessibility, offering Malaysians a closer, more hands-on way to explore TCL’s ecosystem of innovative technology products.
Immersive In-Store Experience
The TCL Brand Store introduces a new way for consumers to interact with the brand’s extensive line of products. Designed to be customer-centric, TCL’s first-ever brand store includes an immersive experience as the store features interactive zones that allow customers to test and explore TCL’s advanced products.
The store launch was made possible by TCL’s partnership with Vivid Concepts, a Malaysian retail solutions company known for connecting global brands to local consumers. The collaboration created a strong bridge between the gap of online interest and offline access, giving Malaysians more opportunities to see, touch, and try before they buy.
Exclusive Deals Await – Discover the best of TCL In-Store!
Customers can now experience TCL’s line of innovative products, including their largest 115” 115C7K Premium QD-Mini LED TV, featuring all-domain halo control technology that covers everything from light generation to imaging, combined with CrystGlow HVA panel for stunning picture quality.
The QD-Mini LED is also available in 85”, 75” and 65”. Customers who are interested in pursuing a better viewing experience can explore the 98C8K Premium QD-MiniLED TV, which features the industry’s top-tier display panel — the CrystGlow WHVA Panel, along with a Bang & Olufsen audio system.
As for gamers, both the C7K and C8K offer gaming features such as a 144 Hz native refresh rate, 288 Hz VRR, and TCL Game Master for smooth and immersive gameplay.
TCL also showcased their extensive line of home appliances featuring its latest innovations, including its FreshIN 3.0 air conditioner with offline voice control and T-AI energy saving, the sleek Free Built-IN refrigerator and its TWD105-C31DG washer dryer powered by DD inverter motor, direct drive and magnetic levitation to offer quieter, more efficient, and
durable performance.
In celebration of TCL’s first-ever brand store, customers can enjoy in-store exclusive promotions as low as RM699, only from 30 May to 2nd June 2025, so don’t miss out!
