LG Electronics (LG) is introducing the company’s 2024 OLED TV lineup, taking home entertainment experience to a new level. Powered by the company’s latest AI processor with 4-fold higher AI performance, these new additions to the OLED lineup deliver unparalleled viewing experiences with even more vibrant lifelike picture quality.
Driven by a customer-centric approach, LG’s “Sync to You, Open to All” vision expresses the company’s aim to create personalised experiences for every lifestyle, with products that are accessible to all.
To this end LG’s webOS smart TV platform provides tailored solutions and services with an expanded ecosystem featuring extended connectivity, offering unique encounters as a media and entertainment platform company to provide the ultimate TV experience for all.
LG is introducing the all-new and expanded OLED TV lineup for 2024 with a cutting-edge AI-powered processor; developed by LG, exclusively designed for OLED TVs. Notably the LG SIGNATURE OLED M4 and LG OLED G4 TVs are equipped with the new α (Alpha) 11 AI processor, which effectively enhances picture and audio quality.
This provides a 70 percent improvement in graphic performance and a 30 percent faster
processing speed compared to its predecessor.
LG’s newest OLED TVs come with upgraded AI upscaling utilising precise pixel-level image analysis, to effectively sharpen objects and backgrounds that may appear blurry. All driven by the discerning judgment of the AI itself, delivering a more clear and vibrant viewing experience.
Moreover, the ingenious AI processor adeptly refines colors by analysing frequently used shades that best convey the mood and emotional elements intended by filmmakers and content creators. Dynamic Tone Mapping Pro splits pictures into blocks and fine-tunes brightness and contrast by analysing variations in brightness where light enters the scene, creating images that look more three-dimensional.
This all culminates with the LG SIGNATURE OLED M4, LG’s wireless OLED TV. Now available in a new 65” screen size, allowing for a diverse range of screen options. From the versatile 65-inch model to the 97-inch giant, cleaner and distraction-free viewing is easily attainable. The innovative wireless Zero Connect Box completely eliminates all connected cables.
The OLED M4 is the world’s first TV with wireless video and audio transmission at up to 4K 144Hz, delivering superior OLED performance with accurate details and an elevated sense of immersion.
