Samsung’s CES 2022 showcase to highlight first-ever Bespoke French Door refrigerator, Bespoke kitchen package, Bespoke Jet™ vacuum cleaner, and Bespoke Washer and Dryer
Samsung Electronics Co., Ltd. today announced its first-ever Bespoke French Door refrigerator, to be unveiled at CES 2022, bringing Bespoke to nearly every major refrigerator type sold in the United States.
Available in a choice of 3-door, 4-door and Family Hub™ models, the new Bespoke French Door refrigerator expands Samsung’s Bespoke lineup. At CES 2022, Samsung is set to display a full array of Bespoke appliances, including new products such as the Bespoke Jet™ cordless stick vacuum cleaner and the Bespoke Washer and Dryer, bringing Bespoke to the rest of the home.
The new line represents the very best of Samsung, pairing customizable designs with unique technologies that together inspire entirely new ways of living. With the Bespoke refrigerator as a centerpiece, consumers will be able to customize their décor to complement their personal style, with kitchen packages that include dishwashers, ranges, and over-the-range microwaves in white, navy or green.
Beyond the kitchen, the Bespoke Jet™ vacuum cleaner brings powerful cleaning performance and elegance to the living room, while the Bespoke Washer and Dryer make laundry routines intelligent and easy.
“The Bespoke concept was not just designed for the kitchen. We believe that consumers should have the freedom to customize their entire home to match their lifestyle needs,” said Kanghyup Lee, Executive Vice President and Head of Sales and Marketing of the Digital Appliances Business at Samsung Electronics.
“This expansion of the lineup empowers consumers to create living spaces that truly reflect their tastes and aesthetics—using Samsung’s meaningful innovations and technology.”
Bespoke French Door Refrigerator
Available in a range of sizes, configurations and colors, Samsung’s Bespoke French Door refrigerator brings Bespoke customization and a sleek flat-front design to the U.S. consumers’ most preferred refrigerator type.
Expanding on the existing Bespoke refrigerator lineup, which includes the Bespoke
4-Door Flex™, Bespoke 2-Door Bottom Freezer and Bespoke 1-Door Flex Column, this latest addition ensures that there is a Bespoke refrigerator option to suit every family’s needs.
The Bespoke French Door refrigerator will be available in 3-door and 4-door configurations – in both full and counter-depth models – and includes options featuring the upgraded Family Hub™ for 2022.
With 12 colors and two finishes – glass and steel – to choose from, the Bespoke French Door refrigerator features thousands of color combinations. In glass, new colors include White, Gray, Pink, Charcoal, Morning Blue, Clementine and Sunrise Yellow. In a steel finish, new colors include Tuscan, Matte Black, Navy, Emerald Green and Stainless Steel.
To help families better store and preserve their meals, the Bespoke French Door refrigerator comes packed with Samsung’s latest storage and cooling innovations. The Beverage Center™ and Dual Auto Ice Maker give users quick access to cold drinks, while the FlexZone™ keeps ingredients at the optimal temperature to ensure they stay fresh.
