Inspired by the discipline, endurance and resilience associated with military training, HONOR Malaysia has put the HONOR X9e Pro through four military-inspired challenges in its latest commercial series, pushing its durability and water resistance to the extreme.
Across jungle survival and fieldcraft, precision shooting, military-style obstacle course and an underwater endurance challenge, the HONOR X9e Pro takes on hard impacts, drops, mud and prolonged water exposure, emerging from all four scenarios fully functional.
The challenges go beyond everyday conditions, demonstrating the device’s Extreme Armor-Tough Durability and Ultra-Tough Water Resistance engineered for real-life accidents, from unexpected drops to water exposure. More than a showcase of toughness, the challenges reflects a spirit familiar to Malaysians: resilience, perseverance and the determination to keep moving forward.
Mission 1: Jungle Survival & Fieldcraft – Ready for the Unexpected
The first mission takes the HONOR X9e Pro into a jungle survival and fieldcraft scenario, where adaptability and resourcefulness become essential when facing unpredictable conditions. Along the journey, the smartphone takes a hard drop onto a rock before falling into water, exposing it to two of the most common threats to a smartphone, impact and water, within the same challenge.
The mission then takes an unconventional turn when the HONOR X9e Pro is used to crack open a coconut, subjecting the device to another direct impact before continuing fully functional.
Behind this resilience is Ultra-Bounce Anti-Drop Technology 4.0, which enables the HONOR X9e Pro to withstand drops of up to 3 metres while reducing screen damage by up to 82%. Its durability is further validated by the SGS 5-Star Certification for Drop Resistance in Harsh Conditions.
While using a smartphone to crack open a coconut is far from an everyday situation, accidental drops certainly are. By taking impact testing to the extreme, the challenge demonstrates the level of protection engineered into the HONOR X9e Pro for unexpected moments in daily life.
Mission 2: Precision Shooting – Superior Screen Protection Under Impact
The second mission moves into a precision shooting scenario, where focus and composure under pressure take center stage. With the HONOR X9e Pro positioned among the targets, the challenge places the smartphone in another high-impact environment designed to demonstrate the strength of its reinforced display structure.
At the core of this protection is full high-energy shear-resistant adhesive coverage, delivering approximately 10 times greater bonding strength to keep the screen structure firmly secured under impact.
The enhanced structural protection contributes to a further 0.5-metre increase in overall drop resistance, strengthening one of the most vulnerable areas of any smartphone. Together with the HONOR X9e Pro’s reinforced architecture and Ultra-Bounce Anti-Drop Technology 4.0, the enhanced bonding structure provides greater protection against screen damage when accidents happen.
While the commercial video showcases the device pushed far beyond normal use, the technology addresses a much more familiar concern, such as a smartphone slipping from the hand, falling from a table or taking an unexpected knock against a hard surface.
Mission 3: Military-Style Obstacle Course – Built to Take the Impact
The third mission puts endurance to the test through a military-style obstacle course, with participants climbing, crawling and maneuvering through a series of demanding obstacles towards the finish line.
The HONOR X9e Pro goes through the course alongside them, enduring another unexpected drop onto a hard surface before becoming covered in mud. Despite the impact and harsh conditions, the smartphone remains fully operational.
The challenge reflects a simple idea behind the HONOR X9e Pro’s toughness: durability is not just about preventing an accident but being engineered to withstand one when it happens. That protection becomes particularly relevant in everyday situations where smartphones are constantly on the move, whether commuting, travelling, exercising, hiking or simply rushing through a busy day. A sudden drop or knock should not have to bring everything to a stop.
Mission 4: Underwater Endurance – Taking Water Resistance to the Extreme
The final mission moves underwater, shifting the focus from impact resistance to the HONOR X9e Pro’s Ultra-Tough Water Resistance. In a five-minute underwater endurance challenge, participants must free their restrained hands, carry a 6kg dumbbell through the water and retrieve the submerged HONOR X9e Pro before time runs out. The HONOR X9e Pro itself serves as the countdown timer throughout the challenge, remaining underwater as the mission unfolds.
Featuring IP68, IP69 and IP69K water resistance, together with a submarine-inspired multi-compartment architecture, the HONOR X9e Pro is engineered to withstand water exposure at depths of up to 10 meters, providing protection that goes far beyond everyday splashes. After remaining submerged throughout the challenge, the HONOR X9e Pro is retrieved fully functional.
Most users will never need to put their smartphone through an underwater endurance challenge, but everyday encounters with water are much harder to predict. From getting caught in heavy rain and accidental spills to dropping a phone into water, the extreme challenge demonstrates the added protection designed into the HONOR X9e Pro for the unexpected.
Extreme Tests, Built for Everyday Life
Across all four missions, the HONOR X9e Pro faces increasingly demanding conditions, from hard impacts and muddy terrain to prolonged exposure to water. The scenarios may be inspired by the intensity and resilience associated with military training, but the concerns behind them are familiar to almost every smartphone user. Phones get dropped, accidents happen and rain can arrive without warning. By pushing the HONOR X9e Pro beyond these everyday situations, HONOR demonstrates how its durability technologies are designed to provide greater confidence when users face the unexpected.
Inspired by Resilience, Built for Malaysians
Beyond physical toughness, the military-inspired commercial reflects a spirit of discipline, endurance and perseverance, as well as the determination to face difficult situations, adapt and continue moving forward. It is a spirit familiar to Malaysians.
As the Pilihan Utama Rakyat Malaysia, the HONOR X9e Pro brings this idea of resilience into a smartphone built around the realities of everyday life in Malaysia, combining extreme durability and water resistance with protection designed for situations consumers encounter every day. Through the four military-inspired missions, HONOR puts that philosophy into action: built to endure the unexpected and keep moving forward, just like the people it is built for.
Available in stores on 9 October!
The HONOR X9e Pro will be available in stores nationwide on 9 October 2026. The first sale will come with a FREE HONOR Watch 6i, a 730 Days of Front and Back Screen Crack Replacement, 730 Days of Liquid Protection and 1 Year of Extended Warranty, total value worth RM1,326. Customers will also get to enjoy a RM100 rebate upon full payment.
Available in four premium colour options: Royal Purple, Reddish Brown, Dawn Gold and Midnight Black, the HONOR X9e Pro comes in two storage configurations. The 24GB RAM (8GB RAM + 16GB HONOR Turbo RAM) with 256GB storage is priced at RM1,899, while the 512GB storage variant retails at RM2,399.
