TikTok Shop announces the arrival of its new Shopping Center feature in Malaysia to make it easier for users to find more product options and help merchants better manage orders within TikTok Shop.
Located within the easily accessible ‘Shop’ tab, this feature aims to help customers and merchants by providing a better buying and selling experience within the TikTok ecosystem, while enjoying entertaining and fun video content on the same platform.
In the Shopping Center feature, TikTok Shop makes shopping easy and convenient by streamlining consumers’ shopping flow, where they can directly access anything related to shopping activities in one tab.
To access the Shopping Center, users first need to ensure the app is updated; once logged-in, users simply need to swipe to the right on the top of the screen – where they will then be able to view orders, carts, shopping history, chat with sellers, and set addresses and payment methods.
The products in the Shopping Center feature have been divided according to categories so
that users can find what they are looking for quickly and easily, such as beauty, women’s
clothing, electronics, food, and more.
At the top of the page, there is also flash sale information and a countdown timer, so users don’t miss out on information about items that are on sale.
‘TikTok Shop always strives to empower communities, creators, and merchants in Malaysia
through innovation and new developments, to provide an even better buying and selling
experience.
“By introducing the new Shopping Center feature, users can experience an easy, concise, and entertaining shopping experience on the TikTok platform. As for businesses, we hope this feature can help them grow to be discovered more easily and gain more new customers, leveraging the power of the TikTok community,” explained Wilson Leong, TikTok Shop Malaysia FMCG category director.
