Haier, a global home appliance and consumer electronics brand today introduced nine new products designed with the ‘Smart Living’ philosophy.

These innovations across five distinct categories are set to redefine the living experience for Malaysians by delivering enhanced enjoyment, superior quality and more convenience.

Haier unveiled its latest product innovations comprising state-of-the-art refrigerator, advanced washing machines and dryer, TVs, kitchen hood and hob as well as water heater, at HOMEDEC 2023.

Haier Malaysia Managing Director Fan Jing said, “Haier has been evolving in step with our customers to meet their changing lifestyle needs for almost four decades. We are always looking for ways to enhance our customers’ quality of life through innovative, high-quality products that provide both comfort and convenience.

The ‘Smart Living’ philosophy embodied in our DNA drives the customer-centricity focus of everything we do. We are very excited to expand our product range to elevate the standard of living for all.”

HRF-689SI(GE) Refrigerator for Safer, Fresher Food

The latest side-by-side Haier HRF-689SI(GE) refrigerator incorporates state-of-the art technologies for fresher and better food quality during storage. Haier extends its revolutionary anti-bacteria doors that reduce cross-contamination from the outside to
the food in the refrigerator.

This innovative feature prevents up to 99.9% bacterial cross-contamination, providing an added peace of mind for the whole family.

Easier Loading with the New HW150 & HW120 Washing Machines with Super Drums

Designed for families, the HW150-BP14986ES8 is Haier’s newest front load washing machine that boasts a 15kg capacity. The 601mm diameter Super XL Drum makes loading a breeze including for bulky items such as king-sized duvets.

An additional benefit of the Super XL Drum size is its efficiency as it saves up to 55% of time over a 495mm diameter drum.

The 12kg capacity HW120-BP14959S8 is a front loader with a drum diameter of 525mm. Like its bigger brother, this washing machine is also engineered with precision laser welding technology to result in a seamless and smooth drum surface, which are gentle on fabrics.

HD100-A2939S Dryer Enables ‘Dry-clean’ Like Results at Home
Complementing the washing machines is Haier’s HD100-A2939S dryer with I-Refresh technology to penetrate clothes fibres to remove dust, odour and bacteria. Using micron-level steam, this dryer enables a professional ‘dry-clean’ feel at home.

H65C900UX and H98S900UX TVs Up the Ante in Home Entertainment
Debuting as Haier Malaysia’s first OLED TV, the H65C900UX boasts a 120Hz 4K
(3840×2160) OLED display that delivers unparalleled picture quality, showcasing pure
black levels for breathtaking contrast, with picture quality that feels natural, deep and

HVQ-795HGBGMY/H Ventilation Hood for a Smog-Free, Odourless Kitchen

Cooking enthusiasts can now look forward to a cleaner kitchen with the powerful HVQ-
795HGBGMY/H ventilation hood which boasts of 1,900m3/h unrestrained airflow capability. It is equipped with an AI Motor that employs Smart Air Flow technology to intuitively boost extraction power whenever it senses resistance to prevent smog buildup in the kitchen.

HCX-Q72TGB Gas Hob Enhances Home Cooks’ Peace of Mind
Cooking at home is now safer and easier with Haier’s new gas hob, the HCX-Q72TGB. It comes with a 180-minute timer that will alert users with a beeping sound, and automatically shut off the flame, enhancing safety.

EI42E-FP3B(MY) F Series Water Heater Ensures Safe, Quality and Comfort Shower Experience
Haier Malaysia has brought in the EI42E-FP3B(MY) water heater packed with leading
safety features to safeguard users’ well-being. Chiefly is its shockproof technology specifically engineered to prevent situations of electricity leakage and Earth-leakage
circuit breaker (ELCB) failure that may pose a risk of electric shock.

This technology transforms high voltage electrical current in the water into a lower voltage, ensuring safer shower experience.

Exclusive Promotions for Malaysians

In conjunction with the launch of these new products and its participation in HOMEDEC 2023, Haier Malaysia is rewarding customers who purchase selected household appliances with savings up to 50%, Touch ‘n Go e-wallet credit worth up to RM400 and a variety of gifts including Sony PlayStation 5.

Purchase with purchase deals as low as RM1 are also available for HOMEDEC 2023 visitors who make their way to Haier’s booth no. 7A007 in Hall 7, Level 3 at Kuala Lumpur Convention Centre (KLCC).