Realme that is known as the world’s fastest-growing smartphone brand always make us curious to know what will be their unique design for its latest product, especially the X
edition.
Just recently we had a piece of big news where realme has been recognised in the design
industry internationally by getting a Red Dot Design Award 2020: Product Design 2020, awarded to realme X2 Pro Master Edition.
For realme X2 Pro Master Edition, available in Red Brick and Concrete designs, is created by realme and the world-renowned industrial design master, Naoto Fukasawa who brings extreme aesthetic experiences.
Not only loved by the industrial experts but for media and consumers as well, where the
product is still sold out almost everywhere, including Malaysia for Red Brick edition.
Clearly, realme is not just a company that commits with ‘Dare to Leap’ aspiration by bringing the design as a core differentiator in smartphone fierce competitive market; yet realme is not having the same old, done-it-before attitude in its branding.
Who will ever think that buying a smartphone will be focusing on its internal features only, but the quality of the design is important as well?
As a throwback, the first experiment realme had in the smartphone design field is realme Master Edition model, by the same designer Naoto Fukasawa.
He has integrated the “Unconscious Design” with realme’s “Real Design” by insisting on the concept of beginning from the details of life, always keeping people-oriented, removing redundancy, and returning the design to functionality and simplicity.
Here comes the Master Edition with Onion and Garlic peels inspiration-look design that won International CMF Design Supreme Gold Award before.
Then the latest trendsetting design brought us to the third Master Edition, realme X50 Master Edition.
The model is once again created by the same Japanese designer who co-create with realme team for onion and garlic-themed realme X as well as building materials-inspired realme X2 Pro.
Inspired by lines and circles, realme X50 Master Edition features a custom rear panel, populated by brushed metal-styled dots or lines and a set of matching wallpapers.
In the year 2020 and moving forward, realme will continue to break the circle by bringing more fashionable culture and realHIPSTER taste, especially to the youths.
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